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energy efficiency
interview
The Clean Energy Six – Finance Edition: Samuel Woo

The Clean Energy Six, Finance Edition highlights the people working behind the financial and strategic decisions shaping the energy transition. In this series, Skye Shaffer, Associate Recruitment Consultant at Piper Maddox, speaks with professionals across the renewable energy finance ecosystem to explore their career journeys, the projects that have defined them, and the opportunities they see for the future of clean energy. Our first guest is Samuel Woo, Senior Analyst, Investment Analytics at Cypress Creek Renewables. After serving as a Marine Corps officer overseas, Sam transitioned into renewable energy in 2022. Today, he focuses on evaluating and modelling renewable energy projects, helping ensure that the infrastructure being built today is both economically viable and designed to power homes and businesses for decades to come. When did you start your career in renewable energy or clean tech, and why did you get into the industry? I started my transition to clean energy in 2022. I was a Marine Corps officer at the time and was deployed in Syria in 2021 for about eight months supporting Operation Inherent Resolve, NATO’s mission to counter ISIS in Iraq and Syria. I was operating out of a region known for a lot of oil extraction. The oil industry is a key part of that region’s economy, and seeing the fossil fuel industry up close - seeing the physical consequences of it - had a pivotal impact on me as I was figuring out my next professional steps. At the same time, the Inflation Reduction Act was heavily in the news. Seeing the impact up close and hearing about the momentum happening in clean energy kind of lined up. I wanted to take the skills I learned in the Marine Corps and apply them to energy security, which I thought was really important. Clean energy appealed to me because while every energy source has pros and cons, it wasn’t as pollutant as fossil fuels. So it was a combination of energy security and building something long-term that I felt was a net positive to the world. What was a pivotal moment or project that defined your path in this industry? One pivotal moment was driving through the region in Syria and seeing the pollution related to oil fields - waterways glistening with oil runoff, smoke in the air, fires tied to extraction. That definitely impacted me. From a more recent perspective, I helped model four projects that we bid into an RFP with a major utility, and they were shortlisted. That was exciting because it’s the closest I’ve gotten to getting projects built. Modeling those four projects and getting them close to offtake reaffirmed why I’m in the industry - building long-term sustainable infrastructure that will last decades. What excites you most about working in renewable or clean tech today? It’s knowing I get to play a part in building infrastructure that will last decades - powering homes and businesses. Every project that moves toward COD or offtake is another step toward building resilient, diverse energy systems. As energy demand increases, it’s good to know that part of our infrastructure is based on renewable, clean energy. What is the biggest challenge you’ve faced in the renewable energy space, and what did you learn from it? The biggest challenge was recommending the termination of a project for the first time. A big part of my job is evaluating project-level economics to make sure a project makes financial sense. Terminating a project was tough because we join this industry to build renewable projects - not cancel them. But I learned that we can’t build projects randomly. There has to be strategy behind it. It has to make sense for the customer and for the company. If projects don’t make economic sense, they can raise energy prices or hurt the company long-term, which limits our ability to build more projects. So I learned to understand the macro-level economics of each project and how it impacts the grid. It’s great to build, but we have to build responsibly and feasibly. Looking ahead 5–10 years, where do you see the biggest opportunities for growth in renewable energy? I think it’s finding ways to adapt and meet customer needs. Market signals show we need firm, reliable energy. One solution is long-duration energy storage, and currently battery energy storage systems (BESS). Being creative and innovative to meet market needs is exciting. Long-duration energy storage is the most exciting area for me right now. More broadly, it’s about adapting to emerging technologies and building firm, reliable energy solutions. If someone wanted to break into the space, what is the one piece of advice you would give them? Learn as much as possible about project-level economics. That includes how projects make money - PPAs, offtake contracts, revenue, expenses, capex, and opex. Also understand capital structures because they’re complex and getting more complex. That means understanding tax equity structures, debt structures, and traditional project finance. Understanding revenue drivers, cost structures, tax equity, and debt are the fundamentals of every project. Huge thank you to Sam for taking the time to share his story and perspective. From serving overseas to now working on the financial and strategic side of renewable energy projects, his path is a reminder that this industry is built by people with very different backgrounds, all working toward something long-term. Thoughtful, disciplined development is just as important as ambition in this space, and Sam brings both. We are xcited to see the projects he helps bring to life in the years ahead!

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08 Mar 2025
sustainability
interview
08 Mar 2025
Accelerating Action: Women in Clean Energy and Sustainability

The clean energy sector thrives on innovation and progress. Every breakthrough in renewable energy, electric vehicles, and sustainable infrastructure comes from those who push boundaries. Yet, despite the critical role women play in shaping the industry, gender disparities persist. This International Women’s Day, we’re celebrating the women accelerating action, driving change, and leading the way in clean energy. Why Gender Diversity in Renewable Energy and Sustainability Matters A sustainable future depends on diverse perspectives, inclusive leadership, and equitable opportunities. Women bring fresh approaches to problem-solving, drive meaningful change, and foster more comprehensive, long-term solutions in the energy sector. Yet, challenges persist as women represent only 32% of the global renewable energy workforce, and leadership positions remain largely male-dominated. By accelerating action toward gender diversity, the industry can unlock new ideas, stronger policies, and greater innovation, ensuring the future of energy is powered by the best talent, regardless of gender. Women Driving Change at Piper Maddox To mark International Women’s Day, we spoke with several inspiring women at Piper Maddox, each making a significant impact in clean energy recruitment and industry leadership: What led you to pursue a career in clean energy recruitment? For Lucy Henry, Divisional Manager at Piper Maddox in London, the journey into clean energy recruitment was fueled by a desire to contribute to a meaningful industry. Having started her career in compliance and financial crime within financial services, she wanted to transition into a field where she could make a tangible difference. "Clean energy felt like the right place both in terms of my personal purpose and the opportunity to drive meaningful impact in the team," she explains. The presence of strong female leaders within the space further solidified her decision. Similarly, Kylie Leberman, Team Lead (Solar & Energy Storage) of Piper Maddox in Miami, found herself drawn to recruitment after working in product and software sales. "During the pandemic, pushing products onto small businesses that were barely staying afloat didn’t sit well with me," she recalls. Transitioning to recruitment allowed her to build meaningful relationships while contributing to a more sustainable future. Despite challenges in a traditionally male-dominated sector, she sees ample opportunities for women to reshape the industry through networking and leadership. How have you seen the role of women in clean energy evolve over the years, and what excites you most about the future? Kylie Leberman has witnessed a significant shift in gender representation since she first entered the industry. "When I started, there were fewer women in leadership roles, and the sector often felt male-dominated," she says. Over the past four years, however, she has seen progress, not just in the number of women entering the field but also in their growing presence at the executive level. "What excites me most is that we’re moving from just talking about diversity to actively implementing policies and programs that support it. More women in leadership means a more inclusive, innovative, and resilient industry.” What skills or qualities do you believe are essential for the next generation of female professionals in this field, and how can they develop them to succeed? For Caitlin McCarley, Divisional Manager of Piper Maddox (UK & Ireland Onshore Renewables) in Bristol, passion is key. "I think the most essential quality for the next generation of women in clean energy is passion for the space. It's such an interesting field that having a drive for a sustainable future and a passion for the technology is crucial for success," she notes. Alongside passion, adaptability and strong communication skills are also vital. "For developing these skills, it's crucial that we lean on each other and provide support across the industry." Who has been an inspiration or mentor in your career, and how has their influence helped shape your path? Having strong female mentors has been instrumental in Kylie Leberman’s career. "I’ve been fortunate to have been surrounded by some exceptional female leaders both from the clean energy industry and outside of it," she shares. "Two strong female leaders from within our business that have really guided me in this career thus far have been Samantha Keay and Carmon Lamolda. Both are incredible leaders who are always willing to support you and teach you but also have paved the way for women in this business like me to take on different and exciting roles that had previously been more male-heavy." What’s one piece of career advice you’ve received that has helped you succeed? "One of the best pieces of advice (life or career) I’ve received is: 'Stay focused on what you can control,'" says Lucy Henry. "Rather than getting stuck on external challenges, I’ve learned to take ownership of my actions and look for ways to continuously improve. Every experience, whether it be success or failure, is an opportunity to learn and grow. By adopting this mindset, I’ve been able to navigate challenges with as much resilience and confidence as I can." Empowering the Next Generation of Women in Renewable Energy Progress depends on removing barriers, creating opportunities, and supporting the women driving change. A future shaped by diverse talent is a future of limitless potential. At Piper Maddox, we are committed to championing diversity, connecting top professionals with organisations that share our vision, and accelerating action toward a more inclusive, innovative, and sustainable world. Whether you're looking to advance your career or attract top talent in clean energy, Piper Maddox is ready to help. Contact us today and take action!

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